Cloud Security 0

Some important Cloud Security Techniques …. Coming Soon

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Some Simple Tips to Setting up a Digital Marketing Strategy for your Website 0

Create quality content. For gaining a good reputation and referrals, very high quality, linkable and sharable content makes the ultimate difference. Publish new content often. By producing more content you have more material that search engines can find. It also helps get people to come and visit your site more often. Keep it natural. To […]

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Listening To Your Customer Using Data 0

Listening  to your customer using data   Deciding on what part of your business or product to focus on is absolutely crucial to meeting your business goals. One of the best ways to determine that is by listening to your customers and not just by any means but by using data. The question is “How […]

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Behavorial Tracking and Privacy 0

The concept of Behavioural Profiling (also known as “targeting”) consists of collecting and analysing several events, each attributable to a single originating entity, in order to gain information relating to the originating entity. It consists of, in other words, transforming data into knowledge. Behavioural profiling involves collecting data (recording, storing and tracking) and searching it […]

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Setting up Custom Audience Behavioral Tracking and some common data integrity challenges 0

Custom Audience Behavioral Tracking and some common data integrity challenges One of the major challenges for online marketers is being able to track precise visitor behavior and making strategic marketing decision based on the feedback.  Lets take for instance an affiliate shopping website wants to track info of visitors landing on pages from different traffic, […]

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